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Police are investigating a fatal shooting that officials say happened inside the Innovative Optique, a store in a strip mall near Port Washington Rd. and Brown Deer Rd. One person is dead.

Police say two persons of interest are being spoken to in connection with this incident.

Police say the store’s owner has been interviewed.

Police still won’t say who has been killed — or their connection to the store.

Police say an initial 911 call came in as an armed robbery. First responding officers went inside the store and identified a shooting scene. Police haven’t been inside since — as they are waiting for a search warrant.

No one is in custody.

FOX6’s Bret Lemoine spoke with a customer of the optical store who says it sells “high-end” frames — and that there have been several robbery attempts there recently.

Suzy Ettinger came to the store Thursday, to get her glasses adjusted. She says she knows what she saw there on Thursday afternoon — no prescription needed.

“It’s very frightening. Here we are on the North Shore. Where are we safe?!” Ettinger said.

The Milwaukee County Medical Examiner was called out to the scene for a male victim, pronounced dead at the scene.

Ettinger says the store has been the target of crooks before.

In 2009, police say Jerry Lowery stole from this store and two others — nabbing 676 pairs of high-end frames. Customers say some of the frames sold at the store are $2,300 a piece.

“They couldn`t rob due to the fact that they wanted only expensive frames and they are locked up,” Ettinger said.

This time, Ettinger says there was a getaway car.

“He had accomplices down the block — literally waiting to run with them,” Ettinger said.

The getaway car almost hit Laronda Campbell.

“We just was driving and we was turning in the turning lane and good thing I stopped in time because we would have been another casualty,” Campbell said.

Milwaukee County Sheriff David Clarke says multiple agencies are assisting Bayside police in this investigation, including Fox Point, Whitefish Bay and the state’s Department of Criminal Investigation.

“We`re offering those resources if they need help with those interviews,” Sheriff Clarke said.

Investigators say more information about what happened will be released as it becomes available.

Source: FOX 6

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